To know which of these possibilities I might want to repeat, I watched the results. Sales on the days of a promotion would be great, of course, but even a change in blog traffic suggests that a listing generated some interest. Over a few promos of Half A Mind, I have seen a little of both, but not a lot of either…until yesterday.
Yesterday marked the first of a two-day promo that involved an announcement in an email newsletter, a posting on a website, and various other social media listings. And similar to most of the other books advertised, Half A Mind generated a few likes on Facebook, a few tweets, and a few +1s on Google+. The response was fine, but nothing too exciting.
Then, I checked the blog traffic. I had 3 times as many page visits as I have ever had on a day without a new posting. Usually, if I am not putting up something new, I only get the occasional friend who is catching up or a random passerby. But yesterday was different. Not only was there much more traffic than usual, its source was also different. I had never had a visit from Russia. Yesterday, over 80% of the views came from there.
While all this was strange enough, I was more surprised when I checked the entry URL. All the visits from Russia came via an app in the Google play store named Vesna – Весна. It is evidently a social media application designed to ‘find interesting people nearby’, according to the translation. (OK, I understand that ‘interesting’ applies, but ‘nearby’?) I also wonder if something more was lost in the translation, as the maturity rating was 17+.
So, anyone looking to tap the adult Russian dating market with their eBook, I’ve got just the promotion for you.